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The Medical Screening & Intake Manual

Nobody has written this document, which is why it is here. It covers the operational system around medical screening — the rubric, the scripts, the records workflow, the capacity model and the audit that catches a rubric throwing away good matters. It does not cover clinical judgement, and it says so wherever the boundary falls.

Six parts, roughly a thirty-minute read. Published in full on this page. There is no gated version, no download wall, and no form. If you want it as a PDF, print the page — it is styled for it.

Part 1 — What this manual is and is not

Screening a birth injury inquiry has two halves that get conflated, usually to the detriment of both.

The boundary between operational system and clinical judgement. Six operational components sit around a clinical decision that belongs to a qualified clinician and the firm. Operational system this manual Clinical judgement the firm and a qualified clinician Scripts · rubric · records workflow capacity model · screen-out taxonomy · quality audit · ageing reports Do these records indicate a departure from the standard of care? not a question this manual answers, or could A marketing vendor may build the left column only
Figure 1 — the boundary, and it is not negotiable. Everything in this manual is the left column. Where the right column begins, the text says so and stops.

The reason the distinction matters commercially: the left column is where almost all of the recoverable loss sits. Firms lose far more viable matters to an unowned records chase than to a wrong clinical call.

Part 2 — The capacity model

Weekly review capacity equals reviewer hours available, times a realistic utilisation, divided by hours per review. Three inputs, all of which must be measured rather than estimated, because all three are optimistic in the same direction when estimated.

The three inputs and how to measure each honestly.
InputHow to measure itWhy the estimate is always wrong
Reviewer hours per weekA two-week time log, categorisedJob descriptions count scheduled hours; reviewers also take calls, attend meetings, and cover absences
UtilisationReview hours ÷ scheduled hours from the same logNobody sustains 100%, and pretending otherwise moves the ceiling by a third
Hours per reviewTimestamp start and decision on ten consecutive real reviewsThe mean is quoted; the variance is what breaks the schedule

Once you have the ceiling, the queue behaves predictably. If weekly demand exceeds it, the backlog grows linearly and without limit, and every inquiry in it ages. Ageing costs contactability, costs matters to competitors, and in some matters raises a limitation exposure. The planner models it.

The rule that follows. Never scale demand generation above review capacity. Raise capacity first, confirm it with two weeks of data, then let demand follow. The reverse order produces a queue and an unhappy intake team, and the marketing dashboard will look fine throughout.

Part 3 — The intake call

The intake call has one job: gather enough to decide whether records are worth obtaining, without assessing merit and without saying anything about value. It has a second, unstated job, which is to leave a distressed person feeling that someone competent is now involved.

Question order. The order matters more than the wording, because the first two minutes decide whether the caller tells you the useful things.
#AskWhy here
1Their name, and use it again later in the callCostless; changes the register of the whole conversation
2"Tell me what happened, in your own words."Open first. Interrogating early loses the facts that matter most
3State where the birth occurredDetermines jurisdiction, disclosures, and whether the firm can act at all
4The child’s date of birthThe single most decisive screening fact. Ask it plainly, once, and move on
5Whether anyone has already been consultedExisting representation ends the call politely and immediately
6Which hospital and which providersNeeded for the records request, not for the screening decision
7Explain what a records review is, and what happens next, with a timeframeThe step that most reduces inquiries going cold
What intake must never say. These are configuration, not tone — they belong in the script as prohibitions.
NeverWhySay instead
"You definitely have a case."Nobody knows before the records are reviewed, and it creates an expectation the firm may have to withdraw"The next step is reviewing the records. That is how anyone would answer that question."
Anything about amountsBar advertising exposure, and it is the fastest way to lose a client’s trust laterNothing. Redirect to process.
"It is probably too late."Limitation rules for a minor’s claim vary and intake is not qualified to apply them"An attorney will look at the dates. That is not something I can answer on this call."
"That is not really our kind of case."Dismissive, and often wrong before records"Let me take the details so an attorney can look at them properly."

Grade a real call against the twelve-criterion rubric.

Part 4 — The records workflow

This is the least glamorous part of the system and the one that recovers the most value. Records requests are where matters the firm has already paid to acquire quietly die.

The workflow, with the ownership question answered at every step. "Everyone" is the same as nobody.
StepOwnerTargetFailure signal
Authorisation sent to the familyIntakeSame day as the callSent next week, or not tracked
Authorisation returnedIntake, with a chase cadenceWithin 5 days, chased at day 2 and day 4No chase cadence exists
Request submitted to each providerRecords coordinatorWithin 1 business day of authorisationBatched weekly
Provider acknowledgementRecords coordinatorChased at day 7 and day 14No acknowledgement tracking at all
Records received and completeness checkedRecords coordinatorChecked on arrival, not at reviewIncompleteness discovered by the reviewer, wasting a review slot
Queued for reviewIntake leadSame day as completeness checkQueue is a shared inbox
Reviewed, decision recorded with a reasonReviewerWithin the capacity model’s stated waitDecisions recorded as yes/no with no reason

Run an ageing report weekly. One query: every open inquiry, its stage, and how many days it has sat there. The oldest item on that report is the finding. It is almost always older than anyone in the firm believes, and it is almost always stuck at "authorisation returned" or "provider acknowledgement".

Part 5 — The quality audit

A screening rubric that is too tight throws away viable matters, and it does so invisibly, because nobody follows up a rejection. The audit is the only mechanism that catches it.

  1. Each quarter, draw a random sample of screened-out inquiries — twenty is enough to be informative.
  2. Have them re-reviewed by someone who did not make the original decision, ideally the firm’s clinical reviewer.
  3. Record disagreements and, more importantly, the reason category of each disagreement.
  4. If disagreements cluster in one reason category, the rubric is wrong in a specific way and can be fixed.

The counterintuitive part. A screen-out rate that is very high is not automatically a problem, and a low one is not automatically good. What matters is whether the decisions are consistent and correct. A rubric applied inconsistently produces a screen-out rate that looks reasonable in aggregate and is arbitrary case by case, which is the worst of both.

What each audit result means.
Audit findingDiagnosisFix
Few disagreements, spread evenlyThe rubric is workingNothing. Re-audit next quarter.
Disagreements clustered in one reasonThat criterion is mis-specifiedRewrite that criterion with the clinical reviewer
Disagreements clustered by who screenedA training or consistency problem, not a rubric problemCalibration session with real cases
Many disagreements, no patternThe rubric is not actually being usedIt probably exists only as a shared understanding. Write it down.

Part 6 — What this manual does not cover

Stated explicitly, because the omission is the honest part of this document.

  • Clinical criteria. What in a set of records indicates a departure from the standard of care is a clinical and legal question. It is not in here, it will not be in here, and any marketing vendor supplying it should be treated with suspicion.
  • Which reviewer model to choose. In-house nurse consultant, retained external reviewer, or a records-review vendor — the right answer depends on volume, cost per review and turnaround, and it changes as a firm scales. The capacity planner models the arithmetic of each; the choice is the firm’s.
  • Anything specific to your jurisdiction. Certificate-of-merit requirements, expert affidavit rules and limitation periods all bear directly on screening and all vary. Where we publish those, they will be cited statute by statute — see the malpractice climate page, which is currently incomplete and says so.

When a named clinical reviewer is retained, this manual is rewritten under their name and this section shrinks. The reviewer bench is published here, including the part that is not yet in place.

Why this publication carries no clinical assertion

Our editorial standard requires a named clinical reviewer — an L&D RN, certified nurse-midwife, or maternal-fetal medicine physician — before any page asserts a medical fact. We have not retained one yet, so this document deliberately describes the operational system around clinical review rather than the clinical judgement inside it. Where a clinical decision belongs, the text says so and hands it to the firm and its reviewer. When a reviewer is in place, this publication is rewritten under their name and the review date appears at the top. See Editorial Standards and the reviewer bench.

Sources

  1. CMS Care Compare — Maternal Health · Hospital — PC-02, PC-07a, PC-07b, SM-7; 2024 reporting period
  2. U.S. Census Bureau — County Population Totals and Components of Change, Vintage 2024 — births by county, 2021–2024

Cite this analysis

Free to reproduce with attribution, including commercially. Charts may be embedded as published.

Birth Injury Marketing. “The Medical Screening & Intake Manual.” 24 August 2026. https://birthinjurymarketing.com/library/medical-screening-and-intake-manual/

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Authorship & review

Author
Kevin Schwaner, Founder; Chief Marketing Officer. Credentials.
Last reviewed
Medical review
Not yet assigned. This page makes no clinical claim and states no clinical fact that would require one. Our standard requires a licensed clinical reviewer before any page asserts a medical fact. We have not retained one yet, so we have not published one. See Editorial Standards.
Legal review
Not yet assigned. This page describes marketing practice, not law, and gives no legal advice. Rules cited are linked to the primary source so you can read them directly. See Editorial Standards.
Corrections
Found an error? Tell us and it goes in the dated corrections log, whether or not it flatters us.